Creative Capital
Creative Capital is a consultancy duo that offer a holistic financial conception for long term wealth creation including insurance, investment and real estate as well as usage of tax benefits.
They approached me to create their corporate identity and design a landing page to kick-off their business. I was responsible for leading the design of the landing page, art directing and designing their corporate identity and logo.
DETAILS
Client: Creative Capital, 2021
Work: Logo design, Visual identity, UI Design, Art direction
Team: Isabel Bruda
Client: Creative Capital, 2021
Work: Logo design, Visual identity, UI Design, Art direction
Team: Isabel Bruda
Logo
My approach was the use of muted colors, minimal illustrations and simple but powerful typography that feels trustworthy and serious yet speaks an approachable language.
What’s most important to Creative Capital is a mission oriented communication, instead of a product orientated one. They help people.
I designed a landing page with a simple structure showing why and how to invest with a Creative Capital consultancy. What products they offer and who they can build their financial relationships with.
The page also includes a custom form to book appointments. The latter being the most important call to action throughout the page. For their illustrations I collaged two different sources to create their own compositions.